Get Started with Google Business Profile Ads
Small businesses don't have the time or money to learn how to use Google AdWords to create effective online advertising campaigns. So many create ads without incorporating their marketing strategy, which can lead to ads that are not as effective.
Without an effective online advertising campaign, small businesses are missing out on a huge potential market.
Google Ads is a powerful marketing tool that can help you reach your target audience and grow your business. When used correctly.
In this workshop, you will learn how to use Google AdWords to create effective online advertising campaigns for your small business. You will learn how to target your ads by location and keywords, set a budget that works for you, and track your results so you can see what is and isn't working.
Example Curriculum
- Introduction to Google Ads Business Profile (4:07)
- Importance and Benefits of Course and Items Covered (2:15)
- Create Ad Objectives and Customize Campaign Settings Based on Marketing Strategy (5:06)
- Customize Campaign - Bidding, Network, Locations, Languages, Audiences, Ad Rotation, Ad Schedule (17:00)
- Keywords and Ad Estimates (10:02)
- Ad Extensions - Links, Phone Numbers, Texts (4:22)
- Budget, Review and Publish Ad (7:09)
- Checking and Modifying Ad Campaign After Publishing (1:13)
- Claiming your $500 Google Ads Credit